SMITH Overtake first ride by VELO NEWS

The people over at VELO NEWS had a first look at the new Smith Overtake road helmet featuring MIPS. Have a look at their initial impressions and read the full review by clicking the link at the bottom. First rides I’m currently training for a mountain bike race, the 40-mile Forty in the Fort, which is this weekend, so at … Read More

SCOTT Stego review by Blister Gear

The Scott Stego Helmet was tested by the people over at Blister Gear Review. Here is their bottom line, to read the full review click on the link at the bottom. BOTTOM LINE Today’s trail bikes can be ridden to the point where you might feel like you should be wearing a full-face helmet and body armor, but that level … Read More

World Cup Champion Aksel Lund Svindal Signs with Sweet Protection

  Norwegian two-time World Cup champion and Olympic gold medalist Aksel Lund Svindal has entered into a partnership with Norwegian power brand Sweet Protection. The super star skier will be wearing the new Rooster Corsa, certified accourding to FIS standard equipped with the unique MIPS® Brain Protection System (BPS). With MIPS outstanding ability to reduce and prevent concussions Svindal´s helmet … Read More

MIPS Brain Protection System Offered in Lazer Sport Helmets

Lazer, the world’s oldest helmet manufacturer still in operation, will include the Multi-directional Impact Protection System (MIPS) in two snow helmets, the Effect and Mozo Deluxe, to offer enhanced safety and brain protection. “We are excited to launch MIPS in the Effect and Mozo Deluxe,” says Peter Steenwegen, Lazer Sport CEO. “The innovative design of the MIPS system, seamlessly integrates … Read More

MIPS Wins Two Gold Medals this Weekend in Austria

    February 13, 2013 (Schladming and Hochfügen, Austria) Aksel Lund Svindal won the men’s downhill title at the Alpine Skiing World Championships after completing a near perfect run in Schladming, Austria on Saturday wearing a Sweet Protection helmet equipped with the MIPS Brain Protection System. That same day at the Freeride World Qualifier (FWQ) competition in Hochfügen, Austria, Flo … Read More

MIPS Brain Protection System™ Partners with Rossignol to Create Safer Snow Helmets

Flavien Foucher Rossignol’s Equipment product manager: “Rossignol commitment since the birth of the brand in 1907, is to bring the most innovative and technical product to the market. Our customers’ experience, comfort, pleasure and security has always been our main focus. The helmet industry has seen a lot of technical improvements in the last decade, in-mould helmets, Epp multi-impact foams, … Read More

SCOTT Freeride Athletes Team up with MIPS

MIPS AB, a leader in helmet safety technology, announces the creation of a new athlete team which includes three SCOTT athletes. The collection of international ski and snowboard athletes actively compete in the Freeride World Tour (FWT) with helmets equipped with MIPS BPS. They will facilitate important discussions regarding safety technology within the ski and snowboard community. “MIPS is integral … Read More